About Grand Junction Subaru
Serving Western Colorado
Welcome to Grand Junction Subaru
At Grand Junction Subaru, we proudly serve Western Colorado with transparency. Our team is here to build lasting relationships of trust and create lifelong customers, and that means transparency is at the heart of everything we do - from sales to service. Whether you're buying your very first Subaru or your fifth, expect to be treated like an old friend when you choose to do business with Grand Junction Subaru.
Conveniently located on Market Street off I-70, we offer a comprehensive selection of new Subaru models, along with one of the widest Certified Pre-Owned lineups in the area. We sell more Subaru vehicles than anyone else in the region, and we offer a better way to buy and service your vehicle - and to do business with a dealership that is committed to your community. No matter your needs, we are Western Colorado's Subaru destination.
What Makes Us Stand Out
Grand Junction Subaru has served Western Colorado for over 45 years, and we are proud of the working relationships we have built with drivers across the area. Our team puts people first. We are more than a Subaru dealership; we pride ourselves on serving the community.
For all of our customers, we bring you into the Subaru family and always treat you with kindness every step of the way. We offer a wide range of brand-new Subaru models, from family-friendly SUVs to compact sedans and performance options. If you need service, we have availability for most of the day, something not offered by other local dealerships.
Dealership History
Our Grand Junction Subaru dealership was founded in 1980, and we have been a staple of the community ever since. Serving Western Slope area drivers for over 45 years, our dealership still sits in the original location it was founded in, and we continue to serve generations of Subaru drivers across Western Colorado. After all, Subaru vehicles are perfect for Colorado's unofficial state pastime - exploring the incredible outdoors in our beautiful state.
Awards and Accolades
Grand Junction Subaru is a proud recipient of the 2025 Love Promise Community Commitment Award, highlighting our community involvement and dedication to our brand's Love Promise initiatives. In addition, our dealership has qualified as a 2025 CarFax Top Rated dealer, cementing our place as a leading Western Colorado dealership when it comes to customer service.
Showroom & Service Facilities
Grand Junction Subaru is conveniently located on the Western Slope of Colorado, just 4 miles northwest of downtown Grand Junction. Just off I-70 on Market Street, our showroom is located just minutes from the Mesa Mall. While you are here, we offer pet-friendly facilities, along with complimentary WiFi, a large customer lounge, and one of the largest showrooms in the area.
At our service center, enclosed lanes make it easy to get expert care, while our loaner vehicles are here when you need an extended stay. We also provide Colorado drivers with a complimentary carwash, quicklane and express services, and Love Encore visits after you purchase a new Subaru. Do not hesitate to contact us for more details!
Grand Junction Subaru In The Community
We're not just here to sell cars - Grand Junction Subaru is committed to caring for our customers and our community, both here in Grand Junction and across Western Colorado. Every year, we take part in Subaru Love programs, including Subaru Loves to Help initiatives. We've partnered with Homeward Bound of the Grand Valley, Subaru Loves Pets, and the Grand Rivers Humane Society, among others.
Our Team at Grand Junction Subaru
At Grand Junction Subaru, we train our team to live out our brand's Subaru Love Promise with every customer interaction. We prioritize honesty, transparency, and communication with everyone we work with at our showroom and service center. Several of our team members are bilingual and ready to work with the Spanish-speaking members of our community!
Our service center is manned by a team that includes three master technicians with 45 years of combined experience helping drivers in Western Colorado. Our dealership staff always puts our customers first, as our primary goal is to serve our community in Grand Junction and beyond.
Grand Junction Subaru: Frequently Asked Questions
Grand Junction Subaru is Western Colorado's Subaru destination. We offer a massive inventory, including access to additional vehicles from affiliated dealerships in our region, giving you more options and availability. We offer a transparent trade-in process with no hidden steps or surprises, and a multilingual staff to help better serve our community.
Our state-of-the-art facilities give you a welcoming environment, and every visit is stress-free thanks to our friendly, no-hassle approach to sales and service. We treat every guest with respect, maintaining full transparency throughout the buying or service experience.
Grand Junction Subaru is conveniently located at 651 Market Street in Grand Junction, CO, 81505. We are located on the west side of the city, easily accessible from I-70 and across the Western Slope region.
Visit our contact us page or give us a call at (970) 970-5613. Our team is here to help with any questions you may have about our inventory, financing options, or services.
No appointment is required at Grand Junction Subaru. You can stop by on your schedule and take any available Subaru for a test drive. We can help you compare models and features to find the right match.
Yes, we proudly offer both military and student discounts at Grand Junction Subaru. Ask our team for current eligibility and special offers for military personnel and students.
Yes, you can custom order new Subaru models from Grand Junction Subaru. If you want specific features, colors, or package options, we can help you place a custom order for a Subaru tailored to you.
Yes, we have Spanish-speaking bilingual staff on our team to better serve our Grand Junction and Western Colorado community. Contact us for more details about our Spanish-speaking team members.
Yes, our service center offers both early drop-off and late pickup options. We give you convenient maintenance so you can service your car on your schedule.
No, you do not need an appointment for service at Grand Junction Subaru. Appointments are welcome, and we encourage you to schedule ahead to cut down wait times.
Visit Us at Grand Junction Subaru Today!
From our long-standing Subaru showroom to our master service technicians, our team is committed to making your experience second to none in Western Colorado. Stop by our dealership just off I-70 on Market Street to test drive a new Subaru today! We are excited to get you started at Grand Junction Subaru.
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Grand Junction Subaru
651 Market Street
Grand Junction, CO 81505
- Sales: (888) 842-9933








